Havenly’s pop-up store in New York is open until the end of November.
Denver – Online interior design resource Havenly opened its first pop-up design and exhibition center in New York City this month.
The digitally native brand has seen meteoric growth, including a national expansion of in-person design, the acquisition of direct-to-consumer home furnishings brand The Inside, a multi-year partnership with Reese’s Book Club by Reese Witherspoon and the purchase of 3D layout and visualization technology from spatial computing company Occipital.
The 1,000 square foot pop-up at Nolita is designed by a team of Havenly interior design experts led by Vice President of Creative and Design Shelby Girard. Customers will be greeted with the latest interior design styles, including products from the Havenly x Reese’s Book Club collaboration collection, a fabric swatch wall from The Inside by Havenly and a curated mix of Havenly products to match to the design style of each visitor.
“As we have expanded our best-in-class product experience over the past year – from launching our in-person design services in key markets like New York to our acquisition of bespoke furniture brand The Inside – it was the perfect time for Havenly to open its first-ever pop-up showroom and design space in New York,” said Havenly co-founder and CEO Lee Mayer. “While we are a digital native brand, we are also excited to bring our world-class design services to an in-person showroom, allowing our clients to interact with design in new and exciting ways.
“Havenly’s designers produce hundreds of thousands of designs for our clients and in doing so, they learn a lot about what works for different spaces, styles and price points. Our popup will feature many exclusive Havenly products for purchase, as well as the opportunity to meet a design expert in person or embark on a Havenly design project.
The Havenly pop-up showroom located at 21 Spring Street at the corner of Elizabeth and Spring Streets will be open until the end of November.
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Thomas Lester is Retail Editor for Furniture Today and Digital Editor for Home Accents Today. A graduate of Emory & Henry College’s mass communications program, Lester spent a dozen years working for newspapers in Virginia and North Carolina covering a range of topics, from community news, government, education, ACC sports, professional baseball and more before joining Furniture Today. in 2013. Contact me with your story ideas, tips and more at [email protected]