Browzwear Hires Digital Design Technology Expert Derek Rathel as Vice President to Drive Growth Across North America

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Former Foundry Business Development Director Joins Fashion Tech Platform to Catalyze Expansion in Canada, Mexico and United States

Derek Rathel, VP North America at Browzwear

Derek Rathel, VP North America at Browzwear

New York, September 14, 2021 (GLOBE NEWSWIRE) – Browzwear, a pioneer of 3D digital solutions for the fashion industry, today announced that Derek Rathel is joining the company as vice president of North America to accelerate business growth in the United States, Canada and Mexico. Immediately after the close of a $ 35 million financing round from Radian Capital, the lease of Rathel is intended to accelerate the achievement of the company’s ambitious goals of platform development and market expansion. .

Rathel has nearly 20 years of experience building and leading sales, marketing and customer success teams in fast-moving B2B technology companies. At Foundry, whose pioneering design software is used by global footwear companies such as adidas, Nike and New Balance, Rathel spearheaded entry into the European luxury goods market, creating a new important source of income from scratch.

In his new role at Browzwear, Rathel will focus on people, products and processes to uncover market needs with new solutions that enhance efficiency and sustainability for customers while generating revenue for Browzwear. Leveraging the recent investment from Radian Capital, Rathel plans to double the size of the Browzwear team in North America, creating momentum and facilitating the rapid capture of market share.

“Derek’s experience with Enterprise customers, particularly in the areas of digital design and technology, is important to Browzwear as we continue to partner with our customers for digital transformation. Derek is the ideal candidate to lead the next chapter of Browzwear’s growth in these critical markets and to accelerate our team building in this important region, ”said Lena Lim, Commercial Director of Browzwear. “We are incredibly proud to have him on our team, and we look forward to working with him to bring positive change to our business, our customers and the world.”

“It’s a very exciting time to join Browzwear, a company that has the right technology, the right market positioning and the capital in place to continue to revolutionize the fashion industry,” said Rathel. “I am energized by the opportunity to be both an inspiring and operational force that can help solve the next big business problem and drive the growth of Browzwear and our customers. “

About Browzwear

Founded in 1999, Browzwear is a pioneer in 3D digital solutions for the fashion industry, driving seamless processes from concept to commerce. For designers, Browzwear is accelerating collection development, opening up limitless opportunities to create iterations of styles. For technical designers and pattern makers, Browzwear quickly adapts graduated clothing to any body model with precise and faithful replication of materials. For manufacturers, the Browzwear Tech Pack provides everything needed to produce perfect physical clothing the first time and every step of the way from design to production. Worldwide, more than 650 organizations such as Columbia Sportswear, PVH Group and VF Corporation are leveraging Browzwear’s open platform to streamline processes, collaborate and pursue data-driven production strategies so they can sell more while manufacturing less, increasing ecological and economic sustainability. For more information visit www.browzwear.com

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CONTACT: Sherry Smith Rally Point PR for Browzwear +1 917 545-6493 [email protected]


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